ABOUT WAWASAN GROUP

Journey of Transformation At A Glance

Shim’s family business began with small trading by Sim Yow Yin in 1915. 5 years later, he set up family owned first Sundry shop named “Heap Hing Loong” in Tras, Raub. In 1954, the Sundry shop business was taken over by 2nd generation, Shim Yit Keong and his sister Shim Guan Rong, it was renamed “Tai Lee”. The family business grew further, Shim Yit Keong opened another Sundry shop in Tras in 1965, while his sister continue to manage the shop in Sempalit. In 2000, Shim Yit Keong shifted his shop to Raub city district.

Wawasan Group Core Team

Our People
From the grocery business transformed into property development in Raub, the family owned brand “Tai Lee” and “Wawasan Group” have become common in local community.Tai Lee started as a family business in 1960 as rubber trading and sundry shop. Since the 90’s, Tai Lee has ventured into Tai Lee Property Development for few projects and became a well known home brand in Raub, Pahang.  Over the years, Tai Lee Property Development has played a leading role in transforming Wawasan Group into property development.  This is an successor business growth for second generation.  The focus of Wawasan Group transforming into property development progressively and conservatively since 2008.​

​Our Business
Over the decades, first 2 generations have built strong business experience and local community networks, who have also inspired next generation to be entrepreneur. Leading by Ir Shim Woon Choon who have civil engineering professional, and his cousin brothers, the family origin Sundry business has now been transformed into Wawasan Group in 2001, and expanded into 3 key business divisions:
​- Property Development
- Construction Management
- Engineering Consultancy & Project Managemen

Wawasan Business Divisions & Companies

Wawasan Property Development

To date, the Wawasan Property Development division has successfully completed commercial and  residential projects in Raub and Bentong, Pahang as follow:
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   • Taman Mewah, Raub (53 units 2-storey Link House & Bungalow)
   • Taman Wawasan, Raub (30 units 2-storey Link House)
   • Taman Seri Wawasan, Raub (9 units 2- & 2.5-Storey Shop Office & 90 units Link House)
   • Pusat Perniagaan Wawasan, Raub (13 units 2-storey Shop Office)
   • Hartamas Villa, Bentong (22 units 3-storey Semi-D and Courtyard Villa)

The modern design with quality-centric and value-for-money are key attributes enable Wawasan became one of very few
premium developer in the local community.  The Group is currently developing another 20 acres Taman Seri Wawasan 2 & 3 residential development consist of 253 units double-storey link house near Taman Seri Wawasan. 

 In 2017, Wawasan Group launched its first high-rise mixed commercial and residential development in centre of Bukit Rimau, Selangor through strategic partnership.  GEO Bukit Rimau will be completing in stages between April to November 2019,   this development is a significant beginning for Wawasan Property Development’s strategic direction in becoming a high-rise developer.   

Tai Lee - Wawasan’s 3 generations transformation journey and success attribute to customers’ support, continuous strive for excellence, innovation and entreprenuership. The 3rd generation leaders aim to further transform the group business especially Property Development to next level become National Premier Boutique Developer.